Rolls Royce Unveils a One-of-a-Kind Model Just in Time for Spring
A closer look at the Phantom Cherry Blossom.

2As spring arrives, cities across the world, including Kyoto, Seoul, Vancouver, and Washington, D.C., are treated to cherry trees in bloom, attracting hundreds of visitors hoping to see the vibrant pink petals before they are gone for another year.
For its latest one-off vehicle, Rolls-Royce has looked to these cherry blossoms for inspiration and created an automobile no less rare than the brief sight of hundreds of trees flowering pink: the Phantom Cherry Blossom. The car was commissioned by a Japanese client of the famed auto manufacturer and is the result of three years of work.
Most eye-catching is the interior embroidery displaying a branch with white cherry blossoms, requiring six months’ work and over 250,000 stitches. In a first for Rolls-Royce, the design incorporates three-dimensional embroidery to give life to the individual petals.
The new model is a unique tribute not only to the blossoms themselves but to hanami, the centuries-old practice of gathering under the blossoms to view their impermanent beauty with friends and family. From the back seat of this Rolls-Royce, the sight can be less fleeting.