Skin care and body care that promise to change how you feel, not just how you look, using fragrance.
Picture this ad: a soft-focus shot of a naked woman sleeping on a rock, framed by hibiscus, and equally flowery promises courtesy of a pink jar with a curly gold font. “Helga of Russia” is what Jane Wurwand laughingly calls that category of beauty campaign, which, when she founded Dermalogica in California in 1986, was the mass depiction of skin care.
Once the summer sun is burning bright, staying indoors begins to feel like a prison. For those of us who eschew the concept of year-round tans from bottled bronzer, summertime is a golden opportunity to head outside for a healthy dose of vitamin D. But what can we do post-beach to help sustain a glowing tan?