With the aim of expanding the brand’s customer base and the hopes of reaching more millennials, Care by Volvo leverages the simplicity of known costs with an app-driven experience.
Launching in 2019, the Polestar 1 is a great-looking and contemporary design on which to establish a standalone brand.
The XC40 is perhaps as much a fashion statement as it is a crossover.
The driving environment is ultra-serene. So calming, in fact, one could imagine that Volvo will reveal, years down the road, that a team of psychologists and wellness gurus was involved in the development process.
In retrospect, it makes perfect sense that the 2016 Volvo XC90 would be an absolute, uncontested, out-of-the-park home run. There was, and is, so much riding on the success of this SUV, the opposite scenario would be completely unthinkable, both for the Swedish manufacturer itself and for “Volvo-philes” around the globe.
Every year, without fail, the Canadian International AutoShow presents a great collection of ultra-desirable cars and this year was perhaps one of the best in recent memory.