As a result of the Art Car series, BMW has had a role in some of the most beautiful cars ever seen on the race track. There are more to come.
FROM THE ARCHIVE: In the art world, he isn’t just a star—he’s his own galaxy, and he’s credited with nothing less than changing the direction of abstract painting.
“I worked every day on this car for about six months,” said Jeff Koons recently, waving a hand across his BMW M3 GT2 Art Car at Art Basel Miami Beach. The 58-year-old artist was in town to unveil his work of auto art, which rolled onto Floridian soil this month for its North American debut.
The BMW Art Car idea was born in 1975. Race-car driver Hervé Poulain was interested in establishing a link between the worlds of art and racing, and approached BMW with the idea of working with an artist to alter the appearance of his BMW 480 hp 3.0 CSL.