With Sidia, Erin Kleinberg Is Creating a Body-Care Brand That’s Built to Last
The former fashion designer who co-founded Coveteur and the luxury branding agency Métier Creative is an expert brand-builder. Sidia, named after her grandmother and inspired by the matriarch’s dedication to self-care rituals, is her most personal venture yet.
Sidia, named after her grandmother and inspired by the matriarch’s dedication to self-care rituals, is her most personal venture yet.
